We really enjoy helping bring our customers ideas together and printing different companies brochures. To work with fantastic photography, high end text and layouts brings a smile to our faces.
If your design is ready to print we can help you decide on the right papers to complement your brand and advise on recycled elements or finishing touches such as hot foiling. We can also help you decide on the best binding method which may be saddle stitched or pur bound depending on the page count and materials used.
From novel types of papers to foil printed covers or embossed logos, we will help you create engaging content with thoughtful layouts and ideas. Your brochures will get noticed and assist you with growing your business.
A brochure or booklet is an important ‘shop window’ for your clients and for you to tell them what you do. With lock down restrictions lifting in the future you can re visit your customers and show them your new brochure, which will re-invigorate your customers minds to use you and your products.
Send us your concept, give us a brief and let us spin our magic and come up with some new angles. We’ll help you stand out from your competition.
With over 30 years worth of paper & print knowledge we know the potential pitfalls. We understand various techniques that will enhance your job including die-cutting, laminating, UV varnishing, foil printing, gluing and binding. We can help you make it the best it can be!
When it comes to paperback versus hard back there are pros and cons to both types of cover style, many of which we have summarised below:
Paper Back
Pros:
- Distribution is easier due to size and in turn more cost effective per copy.
- If Production price is a factor they win out over hardbacks in this respect.
- Hard wearing, as they flex and can withstand a level of abuse.
- Easy for the reader to handle and transport with them due to reduced weight and size.
- Easily recycled along with other paper.
Cons:
- May damage and shown signs of wear and tear depending on how they are used.
- The competitive nature of the production costs may mean you are able to command a lower selling price than a hard back, given the nature of the market.
Hard Back
Pros:
- Durability is high given the protection the hard cover affords the pages.
- Premium feel and a higher price point can be achieved.
- They are nice to keep and people like to retain them for many years.
Cons:
- Price, it can be a factor as the cost involved in production require a higher selling margin for the book to be profitable.
- The weight can put people off, especially if they are prone to falling asleep reading in bed and being woken by a book hitting the bridge of their nose!
- Distribution costs can be high given the weight of the book.
- Lead times are longer due to the complexity of production compared to a paper back.
- If you need any advice on your book project and the types of papers and binding methods that would suit best, get in touch and we can help you.
